How It All Happened 

Building The Next Generation of Female Founders

One cold and rainy Saturday morning in March 2017, I was feeling a bit unmotivated and burnt out. Although running a successful PR firm provides so much gratification, I kind of felt like something was missing, and I didn’t know what it was...until I started sorting through emails from former and prospective clients.

After I read a dozen of these emails, I noticed they all had one thing in common: these entrepreneurs wished there was a one-stop resource on everything related to running a creative business. So then an idea smacked me in the head…

Why not start an online resource where people can go to get free tips, tricks, advice, tools, and resources on just about every aspect of running a business?  (All but the legal side, because we’re not lawyers!)

When I decided to start FemFounder.co a few days later, I dug a little deeper. I researched what ailed these entrepreneurs - I conducted surveys and tried to chat in person with as many as I could.

After connecting with hundreds of entrepreneurs, I learned they predominantly asked one of the following two questions:                                                      
”How can I create an online side business that’s profitable within the first year?  I’d like to make an extra (X) number of dollars per month.”  

Or

“How can I scale to hit (X) revenue or increase it by (X%)?”

In order to try and drill down on these two big “pain points”, I sat down with my team to create The Profitable Founder, the simple five-step business framework that anyone can follow. We’ve used this simple framework to build my businesses and the 250+ brand we’ve launched since 2009 at CreativeDevelopmentAgency.com (now Marquet-Media.com).

If you haven’t downloaded The Profitable Founder yet, grab a copy. This FREE guide/course gives you all of the steps you need to launch a successful and profitable business NOW.


How FemFounder.co can help you more…  

In addition to asking the two questions above, you may curious to know how more about:

  • How can I create a brand that’s truly unique?

  • Where can I find my ideal customers?

  • What are the ways to get into magazines, major websites, and partner with bloggers without spending a fortune or hiring a PR firm? (Hint, hint - We own a PR firm in NYC so we share everything we know about the field in blog posts, masterclasses, free email courses, and webinars).

  • How do certain entrepreneurs have massive audiences making millions of dollars every year?

  • What’s the secret sauce to having an impact on the world?

Well, we set out to find the answers to those questions by experimenting with our own businesses and interviewing experts on our blog and forthcoming podcast. You can visit our blog here to read some of our most insightful pieces.

 And if you haven’t joined our Facebook.com group yet, you can by going here. We’d love to have you be a part of the community.

To your success!

Founder & Creative Director

Kristin Marquet

FemFounder.co


About the team

Publisher, Editor-in-Chief, and Creative Director - Kristin Marquet

 
 

Kristin Marquet's journey from fashion model to entrepreneur and publicist exemplifies a story of resilience and triumph. After the fashion world, Kristin transitioned her knack for style and presentation into the realm of public relations, founding Marquet Media in 2009. With over 14 years of industry experience, she has meticulously crafted a reputation as a trusted advisor and strategist for high-profile clients in the realms of fashion, beauty, wellness, and entertainment.

Kristin's tenure in the industry is marked by her innovative approach and her work with marquee names, including the eco-conscious haircare brand Briogeo, the cutting-edge skincare innovator KIMTRUE, and the revolutionary fitness company Lagree Fitness. Her clientele list extends to empowering female entrepreneurs such as Amy Feind Reeves, showcasing her commitment to elevating diverse voices in business.

Her influence extends far beyond client work, with her strategic acumen featured across media giants like NBC, The Today Show, Forbes.com, Entrepreneur.com, and Yahoo! Finance. Kristin has not only shaped narratives for others but has also become a celebrated narrative herself within the industry.

Additionally, Kristin founded FemFounder.co, an online platform dedicated to supporting and nurturing female entrepreneurs. FemFounder is a testament to Kristin's passion for mentorship and her commitment to creating a community where creative and ambitious women can find resources, support, and inspiration to launch and grow their ventures.

As an acclaimed author, Kristin imparts wisdom through titles such as "Publicity Jumpstart: 10 Ways to Get Your Brand in the Media" and "From Nameless to Notable: How to Gain Influence, Establish Authority, and Reach Expert Status in Your Niche or Industry.” These works are not only guides but beacons for those aspiring to make their mark in the business world.

Through Marquet Media, FemFounder, and her writing and speaking engagements, Kristin Marquet continues to inspire, educate, and lead. She stands as a paragon of innovation and empowerment, driving the narrative of success and sophistication in the modern entrepreneurial landscape.


Senior Editor, Nicole Paap

 

Nicole Paap is a full-time single mom to her beautiful eight-year-old daughter Charli, while working her full-time, money-making gig. For over five years, Nicole has been working for one of the most prominent fruit importers in the country, Jac Vandenberg Inc. As a reputable member of the sales team, Nicole manages accounts ranging from wholesalers and retailers – including Fresh Direct, H Mart, and most recently acquired Lotte Plaza.

Before her involvement in the produce industry, Nicole took advantage of her Bachelor’s Degree in Theater from SUNY Binghamton, and immersed herself in the entertainment and fashion industries. Upon graduation, she experienced acting in TV and film while residing in Wilmington, NC – home to Screen Gem Studios. She had small roles in One Tree Hill, Eastbound & Down, as well as in several small independent films.

Upon moving to Brooklyn, NY, Nicole transitioned from the entertainment industry to the fashion and restaurant industries. She has experience in modeling for several up-and-coming fashion designers, both in the studio and on the catwalk. Along with modeling, Nicole has extensive experience as a server/bartender, most notably with one of Tao Group’s most-illustrious Manhattan venues – LAVO restaurant.

Now back to the present day, Nicole is living in the scenic suburbs of Manhattan. When she isn’t selling fruit, you can find her and her daughter hitting up the city streets, scaling all the scariest mountainous hikes in the Tri-State area, or enjoying many snuggles with their two cats Jax & Gemma. And of course, recording the latest episode of No Apologies.


Nicole Kelly is a Raleigh, North Carolina, US graphic designer. She's also experienced in content writing and managing social media. In her spare time, she loves writing about new business strategies and digital marketing for different blogs and Digital Strategy One.


George J. Newton is a business development manager at both Write my case study and Dissertation writing service. After ten years of marriage, he has learned how to maintain a healthy relationship. George also works for Next Coursework.


Kieran Fallon is Growth Marketing Manager for Qualio, a leading eQMS. Qualio is a fully remote company with over 200 staff dispersed across 40+ countries.


Miles Anthony Smith, a tech keynote speaker and SEO consultant, delights in delivering invaluable content to people hungry for answers to their most vexing questions or challenges.


Screen Shot 2021-10-14 at 9.12.13 AM.png

Gregory Rozdeba is President of digital life insurance brokerage Dundas Life. His mission is to help educate and protect families & business owners from unforeseen events. Greg is also a seasoned sales leader and investor since the young age of 16.


Screen Shot 2021-10-06 at 7.51.28 AM.png

Aaron Haynes is CEO and co-founder of Loganix. The company is an SEO fulfillment partner for digital marketing agencies and professionals, which provides the services businesses need to improve their online visibility and grow. If you liked this article, check out the Loganix blog, where you’ll find more SEO guides full of expert advice.


Courtney Elmer is a wellness expert and entrepreneur based in New Orleans. She Developed the Effortless Life methodology, which helps female entrepreneurs scale more quickly while working less. Learn more about her background here.


Claudia Jeffrey is a Digital Evangelist & Blogger at Assignment Assistance, a platform trusted by students for its exceptional assignments and personal statement writing service UK. She has a high interest in helping small startups. In her free time, she likes to cook healthy dishes.


Veronica Baxter is a blogger and legal assistant living and working in the great city of Philadelphia. She frequently works with Larry Pitt, a workers’ compensation lawyer in Philadelphia.


Jordan Fuller is retired golfer and a businessman. He pursues his love for golf by coaching, mentoring, and writing about golf. He owns a golf publication site, www.golfinfluence.com where he shares his experiences and tips to improve a golf game.


Wendi Williams is a freelance writer for Incfile.com, which seeks to provide a fast and easy way for entrepreneurs to form and manage a new business. She is based in Indianapolis, IN, with over a decade of experience writing for a variety of industries from healthcare to manufacturing to nonprofit. When she isn't working on solutions for her clients, she can be found spending time with her kids and husband, working in the garden or doing more writing (of the fiction variety


Kayleigh Alexandra is a content writer for Micro Startups — a site dedicated to giving through growth hacking and shining a light on innovative startups. Visit the blog for your latest dose of startup, entrepreneur, and charity insights from top experts around the world. Follow us on Twitter @getmicrostarted.


Nicole Garisson is a professional writer cooperating with some of the best essay writing websites such as GrabMyEssay and BestEssayEducation. She's currently attending a university course in Digital Marketing where she's expanding her knowledge on social media and content writing.


Amy Collett is the creator of Bizwell.org, a website that helps professionals and entrepreneurs build and strengthen their personal brand. She is the author of the upcoming book, You, Exemplified: The Role of Personal Branding in Your Professional Life. When she isn’t helping clients boost their careers or businesses, she enjoys coaching her daughter’s soccer team and training to become a yoga instructor.


Lucy Reed has been starting businesses since she was a kid, from the lemonade stand she opened in her parent’s driveway at age 10 to the dog walking business she started while in college. She created GigMine because she was inspired by the growth of the sharing economy and wanted to make it easier for entrepreneurial individuals like herself to find gig opportunities in their areas. 


Diana Nadim is a writer and editor who has a Master's degree in Marketing. She combines her passion for writing with her interest in research and creates thought-provoking content in various fields. Diana also runs her own 3to5Marketing blog. What inspires her the most in her writing is traveling and meeting new people. Follow her on Twitter.  


Twinnks, created by twin sisters Rebecca Britton and Rachel Kassinger, is a modernized t-shirt bra that solves all of the most common “brablems”. Not only does it have the molded, seamless cups for comfort and support, but it goes a step further and smooths out the edge of the cups, making it invisible under clothes. Eventually, they hope to expand into all things basic: t-shirts, undershirts, tank tops and more.

Katherine (Tori) Lutz is a graduate of Florida State University and a current student at Columbia University. Professionally, she has a great deal of experience in writing, editing, and marketing. She is currently living in Brooklyn, New York, and aspires to one day be a journalist.

 

Contributors:

Tayelor Kennedy 

Sarah Cepeda

Jonelle Dickson