FemFounder Editorial Partnerships
How brands appear on FemFounder and under what conditions.
FemFounder occasionally features brands as part of its editorial coverage. These partnerships exist to reflect how modern founders actually live and work, not to promote products for the sake of promotion.
Coverage is selective, contextual, and story-led. The reader always comes first.
The Philosophy
FemFounder is not an influencer platform, a shopping site, or a volume-based content engine.
Brand features appear only when they add clarity, depth, or relevance to an editorial story.
Partnerships here are built on alignment; not reach, trends, or one-off promotion.
What Partnership Means Here
Brands are integrated into essays, features, and seasonal edits when they naturally belong in the narrative.
There are:
No standalone sponsored posts
No scripted endorsements
No performance-based placements
Editorial control remains with FemFounder at all times..
What We Consider
FemFounder partners with a small number of brands each season that align with its editorial lens and audience.
This may include:
Design-forward beauty, wellness, and personal care
Style and wardrobe essentials with longevity
Home, work, and lifestyle brands founders genuinely use
Thoughtfully made products that reflect restraint, quality, and intention
Relevance to the story matters more than category.
What We Don’t Do
To maintain editorial integrity, FemFounder does not participate in:
Mass gifting or PR drops
Fast fashion or trend-driven products
Supplements or medical claims
Volume influencer campaigns
Pay-for-play coverage
Gifted products do not guarantee editorial inclusion.
Disclosure & Integrity
Paid partnerships are clearly disclosed. Editorial decisions are never outsourced or dictated by brand requirements.
If a product appears, it’s because it earned its place in the story.
Inquiries
FemFounder works with a limited number of brand partners each season.
All inquiries are reviewed editorially and responded to selectively.